Boraxo is an American brand of powdered hand soap manufactured and marketed by the Dial Corporation, a subsidiary of Henkel.
Video Boraxo
History
Boraxo began as a product of Pacific Coast Borax Company and became known as one of the sponsoring products of the long-running radio and television Western, Death Valley Days. Ronald Reagan was host of this program and frequently did commercials for it, including one at his ranch involving his family.
Until about 2010, the product was sold in a cylindrical, foil lined, paper tube can having a rust-resistant bottom. The bottom had a white, paint-like coating. This worked well such that a container left on a counter that regularly got wet never rusted or left a ring. Prior to this packaging, during the 1960s, the product was packaged in a distinctively-shaped seamed steel can with upright vertical sides and an oval cross-section, with a small rotating non-removable steel cap centered on top which had a small offset oval hole facing upward, which allowed the product to be poured when the cap's hole was turned to align with a hole beneath it and the can was inverted and shaken. Besides the distinctive 20-mule team logo, the can bore a three-step instructional narrative which concluded with the words "Your hands are now smooth, soft, and beautifully [?] clean."
Maps Boraxo
About Borax
Borax has also been scientifically called sodium borate, sodium tetraborate, and disodium tetraborate. It is a boron compound, a mineral, and a salt of boric acid which most often comes in a powdered form. Consequently, Boraxo is powdered, white and somewhat grainy and will dissolve in water but only after a long period of exfoliating dirty hands. The powdered form of Borax has the ability to emulsify and trap dirt and oil.
See also
- 20 Mule Team Borax
References
External links
- Boraxo official website - Dial Professional
Source of article : Wikipedia
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